Loganathan Siva

Loganathan Siva is an accomplished professional with extensive experience in customer experience (CX) and contact center intelligence. Currently serving as Vice President at Persistent Systems since August 2025, Loganathan focuses on driving innovation in CX through Generative AI, Machine Learning, and other advanced technologies. Prior to this role, Loganathan held significant positions at AdvanTel Networks and ConvergeOne, where responsibilities included growing revenue for integrated solutions and leading cloud migration services. Loganathan also has a robust sales background with key roles at Servion Global Solutions, Canon India, and INFRES METHODEX PVT. LTD, demonstrating a strong ability to manage large accounts and drive business profitability. Educational qualifications include an MBA in Marketing and International Trade from Loyola Institute of Business Administration and a Bachelor of Science in Advanced Physics, Mathematics, and Chemistry from the University of Madras.