Valeria Ercolani is an accomplished marketing professional with extensive experience in the cosmetics industry, currently serving as the Marketing Manager for the Alterego Italy Brand at PETTENON COSMETICS since July 2021. Valeria has a strong background in managing national and international product portfolios, demonstrated through a current role at Barex Italiana srl as Responsabile marketing. Prior experience includes a tenure at Revlon Inc. as Marketing Manager for New Products, overseeing international marketing efforts, and at The Colomer Group, where Valeria progressed from Junior Product Manager to Senior Product Manager, responsible for product development and marketing initiatives. Valeria holds degrees from Indiana University Bloomington and Alma Mater Studiorum – Università di Bologna, where a solid foundation in economics was established.
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