Petty Wood offer an extensive range of premium brands with sales, distribution and brand management expertise.

Petty Wood is a full service provider, providing comprehensive sales, marketing and distribution services to all retail and food service sectors; from the independent trade to wholesalers, cash and carrys and major multiples. We represent a wide range of premium brands from Walkers Shortbread and WeightWatchers to our own brands, Epicure and Burnt Sugar, and have an experienced sales and brand management team who can help develop strategies to drive a brand forward.

For 200 Years, Petty Wood has been a leader in ambient retail food distribution, sales and marketing. We stock a comprehensive portfolio of premium brands, from the world famous Walkers Shortbread through to household names such as Weight Watchers and Lavazza.
 
Creating and Managing Brands
Our brand experience is not only with these great names, but also with our own brands, Epicure, Burnt Sugar and Salad Makers.
 
Our experience in the retail industry is backed by our brand management team’s diverse and in-depth experience across a wide range of disciplines needed for effective brand management:
•Market entry strategy
•Channel strategy
•Category management
•Promotion strategy
•Relationship management
•Communication strategy
•Own label development

Marketing

Retail

Sales

Petty Wood & Co. Ltd.

Petty Wood & Co. Ltd.'s headquarters in Andover., United Kingdom

Sean Michael Linehan

Giles Reynolds

This department oversees and manages commercial strategies, sales initiatives, and client relationships to drive business growth.

Commercial Operations

This department is responsible for managing national client relationships and ensuring client satisfaction with services and products.

Account Management

The Sales Team at Petty Wood & Co. Ltd. is responsible for driving revenue growth by managing relationships with key accounts, developing market entry and channel strategies, and executing promotional campaigns. Team members, including National Account Managers, Key Account Managers, and Territory Managers, work collaboratively to ensure comprehensive sales coverage across all retail and food service sectors, from independent trades to major multiples. They play a crucial role in expanding the reach of both premium and in-house brands, ensuring products are successfully distributed and positioned in the market.

Sales Team

This department is responsible for managing sales territories and driving revenue through strategic sales initiatives.

Sales Development

This department oversees sales strategies, controls, and performance metrics to drive revenue growth.

Sales Management

This department oversees the strategy and execution of brand initiatives to enhance market presence and drive customer engagement.

Petty Wood & Co. Ltd.

Org chart

Teams

Commercial Operations

Account Management

Sales Team

Sales Development

Sales Management

Brand Management

Offices

Petty Wood & Co. Ltd.

Org chart

Teams

Commercial Operations

Account Management

Sales Team

Sales Development

Sales Management

Brand Management

Offices

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