Pilar Porcuna

Pilar Porcuna is a seasoned professional with extensive experience in the pharmaceutical industry, currently serving as Director of Global Oncology Commercial Enablement at Pfizer since July 2003. Pilar has held various key positions at Pfizer, including Oncology Brand Manager and Sr. Business Analytics & Insights Manager, playing a pivotal role in developing regional strategies and promotional campaigns to optimize brand performance in international markets. Pilar's early career includes a role as Planning Analyst at GSK, where key performance indicators were defined and tracked. Academically, Pilar holds a Master's degree in Health Economics and Market Access from Universidad Carlos III de Madrid, along with several postgraduate and engineering qualifications from prestigious institutions, highlighting a solid foundation in operations management and strategic planning.