Marketing and Brand Management

The Marketing and Brand Management team at Phelps United is responsible for developing and executing strategic marketing initiatives that enhance brand visibility and drive revenue growth across various sales channels. They manage brand positioning, oversee content strategies, and work closely with the eCommerce and sourcing teams to ensure consistent messaging that aligns with the company's objective of protecting brand integrity while maximizing profitability. Through innovative marketing campaigns and analysis of market trends, this team plays a critical role in establishing Phelps United as a leader in the technology and electronics sector.