Carolina Vargas

Carolina Vargas is an accomplished marketing and graphic design professional with extensive experience in the arts sector. Currently serving as the Director of Marketing at Philadelphia Theatre Company since November 2024, Carolina previously held various roles at McCarter Theatre Center from April 2019 to November 2024, including Creative Marketing Director and Visual Communications Manager. Prior experience includes freelance graphic design at 99designs, where Carolina completed 41 design projects and achieved a certification in Print Basics and Web Template. Additionally, Carolina has experience as an onsite freelance graphic designer for a prominent cosmetics company and as a Junior Graphic Designer at Pro Marketing S.A. de C.V., where brand identity and design strategy were developed. Carolina holds a Bachelor's Degree in Graphic Design from Benemérita Universidad Autónoma de Puebla, earned between 2011 and 2015.