Gary Masta

Gary Masta is an experienced professional in customer services and sales operations, currently serving as the Director of Customer Services & Sales Operations and previously as Director of Sales Operations and Analytics at Philip Morris International U.S. since January 2020. Prior to this role, Gary held various positions at Swedish Match from June 2007 to January 2020, including Senior Manager of New Business Development and Trade Programs, National Sales Training Manager, and Business Development Manager. Gary's career also includes significant experience at Altria from June 1993 to May 2007, serving as Senior Account Manager, Trade Marketing Manager for Marlboro, Section Operations Manager, Unit Manager, and Territory Sales Manager. Gary earned a Bachelor of Science degree in Business, Management, Marketing, and Related Support Services from Southern Illinois University, Carbondale.