Edouard Guesne

Edouard Guesne currently serves as Manager of Product Design Innovation at Philip Morris International, focusing on mid to long-term opportunities within the Heat-Not-Burn category as part of the company's transformation to a smoke-free future. Prior experience includes roles at Carrefour Global Sourcing as Senior Product Design Manager and Lead Industrial Designer, where Edouard was instrumental in enhancing Carrefour's private label offerings through innovative product design. Previous positions also encompass industrial design roles at companies such as Samsonite Asia, DCA Design International, Smart Design, Acer, Beyond Design, Inc., and Baltec Sport, showcasing a diverse skill set in product development, market research, and user-centered design. Edouard holds a Master’s degree in Product Design Management from Institut Supérieur de Design and a DUT in Mechanical Engineering from Le Mans Université.