Rachael Parratt

Senior Director, Global Head Of Digital Experience at Philips

Rachael Parratt serves as the Senior Director and Global Head of Digital Flagship & D2C at Philips since November 2016, leading a team of over 200 across regional marketing hubs and managing digital campaign activation and performance marketing. Previously, Rachael held various senior roles at Philips, including Senior Director Consumer Engagement and Consumer Care, where responsibilities included scaling the consumer database and overseeing CRM development. Prior experience includes positions as Director of Customer Engagement Marketing at Monster and Marketing Lead at Microsoft Advertising. Rachael holds a BA (Hons) in Modern Languages & Business from the University of Hull and additional qualifications in marketing management.

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Philips

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Philips' main purpose is to improve the health and well-being of humankind through innovation. Philips' goal is to improve the lives of 2 billion people by 2025, including 200 million in underserved communities. In 2021, Philips has over 1.8 billion euros invested in R&D and over registered 57,000 patent rights. When it comes to innovation, Philips aims to not do it in isolation - instead, they partner with healthcare providers, start-ups, universities (especially university hospitals), and other companies. Philips has been named by Boston Consulting Group in 2020 as the number 1 MedTech company in the world.


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