Ace Liaw is an experienced sales and product management professional with a strong background in the wallcovering industry. Currently serving as Asia Sales Manager at Phillip Jeffries Ltd since August 2018, Ace focuses on enhancing the aesthetic appeal of spaces. Prior experience includes roles as Assistant Product Manager at Goodrich Global Headquarters, where responsibilities involved managing supplier and customer expectations, conducting training, and strategizing for growth, and as a Business Development Executive at Tat Ming Wallpaper Company, establishing relationships with designers and contractors. Ace's career began as a Gallery Executive at Goodrich Global, providing customer service and coordinating installations. Ace holds a Bachelor's Degree in Communication in Media Studies and Public Relations from Murdoch University and a Diploma in Mechatronics, Robotics, and Automation Engineering from Singapore Polytechnic.
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