The Leadership Team at Physicians Formula is responsible for guiding the company's strategic direction and ensuring the execution of its innovative vision. The CEO oversees overall company operations and drives business growth. The VP of R&D spearheads product development, focusing on high-quality, problem-solving cosmetics. The Associate Vice President of Marketing manages brand positioning and market presence to reinforce Physicians Formula's prestige in the masstige market. Together, this team ensures the brand maintains its strong consumer appeal and continues its upward trajectory.
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