PiA (People in Action)
Serter Çetiner has a strong background in finance and management, with experience in various roles and responsibilities. Serter worked as the Group CFO of PiA (People in Action), overseeing multiple local and international companies. Prior to that, they served as an Interim CFO at reeder. Serter also held key positions at Turk Telekom, where they managed investment planning, control, and monitoring, and was responsible for budget analysis and reporting. Additionally, they worked at Avea, where they held several roles in budget and control management, investment evaluation, and finance. Overall, Serter has extensive experience in financial analysis, budget planning, technology projects, and management of investments.
Serter Çetiner has a diverse education history. Serter started their education at Istanbul Erkek Lisesi from 1988 to 1996. After completing high school, they went on to pursue a Bachelor's degree in Civil Engineering from Boğaziçi University, graduating in 2001. Later, they pursued a Master's degree in Economics from the same university, completing it in 2004. In 2016, Serter attended the INSEAD Strategic Leadership Programme to further enhance their skills and knowledge.
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PiA (People in Action)
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Welcome to PiA, where we put People in Action to accelerate our client’s technology innovation cycles and help them addressing hyper-competition. Founded in 2012, we offer a wide range of IT services across sectors from our offices in Seattle, Istanbul, Dubai, and Tirana. We are a team of professionals: putting Performance in Action, with a Purpose in Action to innovate, and provide high-quality services that meet our clients’ needs. As PiA, we deliver Precision in Action: our services include turn-key solutions, digital transformation, new generation software design, application modernization, application development and maintenance, solution engineering and technology consultancy. We cover the entire spectrum of requirements, from strategy to project management, development, and testing. Developed as a next-generation platform within PiA’s Platform in Action approach, "DNext" enables customers to perform unique digital customer engagement with catalog-based order management. DNext transforms monolithic systems to next-gen multi-industry platforms promoting higher value chain in digital business growth. DNext is a successful spin-off from PiA, now operating independently with its own team of Professionals in Action. It represents PiA's support for intrapreneurship. Our success depends on our clients' success. We focus on Performance in Action to deliver high-quality results and prioritize Process in Action to streamline and optimize every step of the way. Our growing team of 400+ members made Progress in Action by delivering 200+ international projects in 35 countries across telecommunications, banking, and insurance sectors. Vodafone, Ericsson, T-Mobile, Zain, Saudi Telecom, Millenicom, Microsoft, Accenture, Turk Telekom and Turkcell are part of our extensive clientele. If you are looking for a young and energetic team with a focus on Purpose, Programming, Process, Performance, and Progress in Action, that puts People in Action, then look no further than PiA.