Álvaro García Lavilla

Álvaro García Lavilla is a seasoned marketing and communication professional with extensive experience in the automotive industry. Currently serving as the Marketing & Communication Director at Piaggio Group since January 2023, Álvaro previously held the position of LCV Expertise Director at Stellantis, where responsibilities included heading the converted vehicles division and being a board member of the LCV Business Unit. Prior to that, Álvaro worked as a Marketing Manager for Fiat Chrysler Automobiles Spain, overseeing Fiat Professional's product and advertising strategy, and accumulated significant expertise in product marketing as Senior Product Marketing Manager at Fiat Group Automobiles Spain. Álvaro's earlier roles include Senior Product Manager at Chrysler España and Area Manager at DaimlerChrysler España, managing commercial objectives and marketing campaigns across multiple dealerships. Álvaro holds degrees in Economics from Universidad Autónoma de Madrid and Università degli Studi di Catania.