Marco Viganò

Marco Viganò is a seasoned creative professional with extensive experience in digital and social media strategy. Currently serving as Global Creative Director and Head of Social Media and Emerging Platforms at Piaggio Group since April 2023, Marco has previously held key positions including Creative Director at Hello,, where notable clients included Amazon Prime Video, AC Milan, and Ubisoft. With a robust background in teaching Creative Direction at the Istituto Europeo di Design from 2018 to 2022, Marco has also contributed to leading agencies such as Publicis and Leo Burnett, working with high-profile brands like Coca-Cola, Heineken, and Samsung. Marco's educational background includes degrees in Art Direction and a strong foundation in artistic studies from Liceo Artistico ISA Giussano.