Picsart is the world’s #1 creative platform and social editing app leading the visual storytelling revolution. With more than 150 million monthly active creators, the Picsart community creates, remixes and shares nearly 1 billion images every month.


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Hovhannes Avoyan
CEO & Co-Founder
Avnish Patel
SVP, Strategy & Ops
Scott Statson
VP, Talent Acquisition
Humphrey Shi
Chief Scientist
Sana Chopra
Chief of Staff
Anaheli De Los Santos
Head of Creator Success
Meredith Wren
Director, Counsel
Milana Dabran
Director, Counsel
Astineh Arakelian
Corporate Counsel
Rebecca Smock
Corporate Counsel
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Team announcement

PicsArt Welcomes Magdalena Yesil to its Board of Directors

PicsArt Welcomes Magdalena Yesil to its Board of Directors

PicsArt Inc. today announced that Magdalena Yesil has joined its Board of Directors. An entrepreneur, investor and board member in some of the world’s top technology companies, Yesil brings a wealth of industry experience to PicsArt as the company continues its rapid expansion. “I’ve known Magdalena for many years, and the depth of expertise that she brings to our company cannot be overstated,” said Hovhannes Avoyan, PicsArt founder and CEO. “She’s a pioneer in the industry, and has been instrumental in the rise of some of its biggest players. I’m excited to welcome her to our team and have PicsArt’s success be part of the next phase of her legacy.” “I am thrilled to be joining PicsArt’s board of directors,” said Yesil. “I’ve been extremely impressed and invigorated by the possibilities at PicsArt, not only with its platform but also its team. As a truly mobile-first platform with a global footprint, PicsArt has the potential to lead the creator economy.” Yesil is the executive chair of Informed.IQ, a robotic process automation company. She also serves on the boards of SoFi, Smartsheet and Zuora. She was the founder of Broadway Angels, an all-female group of angel investors, and the first investor and board member of Salesforce, where she served on the Board from formation to post IPO. Earlier in her career, Yesil founded three companies dedicated to commercializing Internet access, e-commerce infrastructure, and electronic payments, which led to an acquisition and two IPOs. She began her investing career at US Venture Partners and is the author of the bestselling book Power UP! How Smart Women Win in the New Economy. She is also one of the four women featured in NY Times best selling author Julian Guthrie’s book Alpha Girls. The news comes as PicsArt continues to add to its leadership team with strategic hires to support its ongoing growth and expansion. The company recently announced the hiring of Craig Foster as the company’s first CFO.

Team announcement

PicsArt Appoints Craig Foster as First CFO

PicsArt Appoints Craig Foster as First CFO

PicsArt, the world’s largest creative platform, today announced that industry veteran Craig Foster has joined the company as its first Chief Financial Officer. As CFO, Foster will lead all aspects of finance for the organization. The move comes as PicsArt continues its pace of high growth and international expansion. Profitable for multiple quarters, the company expects to close its current fiscal year with more than $100M in ARR and millions of subscribers. “Craig brings a strong track record of scaling tech businesses and getting them public-market ready,” said PicsArt founder and CEO Hovhannes Avoyan. “Working closely with me and our stellar executive team, Craig will help us drive growth and ensure that we’re making smart, data-driven decisions to maximize our potential as we move into the next phase.” Foster has 25 years of management experience in finance, operations and capital markets, having served as CFO of several public and private technology companies. Most recently he was CFO of cloud services company Inseego (INSG), and at robotics company Bright Machines. He was also CFO of Financial Engines, a publicly traded software company where he led the company’s $3 billion sale to Hellman & Friedman. Prior to his executive roles, Foster held various management positions at RBC Capital Markets, Deloitte Consulting and PricewaterhouseCoopers, where he helped software companies raise capital through IPOs and pursue strategic combinations. "I've long admired PicsArt's impact on the creator economy, and I'm committed to helping the company build on its momentum, allocate resources for its greatest priorities, and support its march towards being a critical centerpiece of the growing community," said Mr. Foster. "PicsArt has a talented management team, a unique purpose and tremendous potential. I look forward to putting my background and skills to work to help the company achieve greater results for our employees and shareholders."