Tigran Karapetyan is a seasoned marketing professional with extensive experience in copywriting and digital marketing. Currently serving as a Senior Copywriter at Picsart since October 2021, Tigran specializes in premium content offerings and in-app promotional copywriting, along with content package naming and ensuring the correct integration of copy in design. Prior to this role, Tigran worked as a Marketing Coordinator at DataArt, focusing on content marketing and Twitter Ads strategy, and held positions as a Digital Marketing Specialist at Zangi and Incredo, where responsibilities included Google Ads strategy, SEO, and brand awareness campaigns. Tigran began a career in content management at skill.am, managing blogs and social media marketing. Tigran holds a Bachelor's degree in Economics from Yerevan State University and an Associate's degree in Banking, Corporate, Finance, and Securities Law from Echmiadzin State College.
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