Pink Gellac
Jennifer Klein - Steenbergen currently serves as a Product Developer at Pink Gellac since July 2022. Prior to this role, Jennifer held multiple positions at MDV Europe from September 2015 to July 2022, including Planning & Purchasing Manager, where responsibilities involved managing purchasing activities and supplier relationships, and Retail Marketing Manager, focusing on sales and retail marketing for key accounts. Earlier work experience includes roles such as Freelance Editor at Follow Fashion, Project Manager at Smart Media Services, and internships at BNN and Talpa Media Holding. Jennifer earned a Bachelor's degree in Redactie en Mediaproductie from Amsterdam University of Applied Sciences between 2009 and 2013.
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Pink Gellac
# Pink Gellac was founded in 2013 and has rapidly developed into the leading independent D2C nail cosmetics brand in the Benelux, with a distinctive gel polish quality and colour offering complemented by an easy-to-use starter sets and appealing nail care assortment # Born online, Pink Gellac has natural inroads to and strong demand from the younger generation that increasingly utilises social media for educating themselves on potential purchases # Its agile batch production process in combination with an interactive marketing strategy, enabled Pink Gellac to create an intimate customer relationship and to become the #1 challenger of the major nail cosmetics brands in its core markets # With growing brand awareness in the consumer segment and strong demand from retailers, Pink Gellac has launched its retail offering at selected beauty stores through appealing in-store displays # After explosive online growth in the Netherlands, the Company is currently penetrating the German spoken market #Growth potential for Pink Gellac is huge as the blueprint for profitable expansion in the Netherlands can be applied on a global scale