Pipeline360
Meri Arria is currently the Manager of Data Partners at Pipeline360, powered by Integrate. Prior to this role, Meri held various positions in sales enablement, digital account services, and client services at companies like IDG and Shoes to Dye For. With a Bachelor of Science degree in Business Administration with a concentration in Marketing from Framingham State University, Meri has a strong background in managing demand generation programs and email marketing strategies in the fast-paced digital marketing landscape.
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Pipeline360
Powered by Integrate, a leading B2B marketing solutions provider, Pipeline360 solutions combine three powerful demand generation tools: targeted display, content syndication, and a comprehensive marketplace model. Pipeline360 ensures that marketers achieve 100% compliant and marketable leads by effectively engaging with audiences much earlier in the buying cycle, connecting with buyers at every stage of the process, and optimizing programs to drive performance. Pipeline360 enables a strategic, holistic demand generation approach tailored for the reality of today’s B2B purchasing process. Pipeline360 is your go-to, trusted partner for supercharging your global marketing programs. Our squad of pros is like your dream team’s secret weapon. We act as an extension of your team to juggle multiple publishers and digital campaigns. We generate top-notch leads, dish out savvy strategic insights, and serve up real results. Powered by Integrate, we utilize the world’s most reliable lead governance engine. Keep the good leads and automatically reject the bad and ugly (and just plain wrong) so you don’t waste your time and energy chasing squirrels. Plus, our display ads come with built-in anti-fraud protection, algorithmic brand safety, contextual placements, and much more. Our network of digital publishers spans across the globe. Scale your content syndication in accordance with global/regional privacy regulations, with leads free from data quality issues, and fields aligned to your exact specifications. Whether you’re looking to reach a global or local audience, we’ve got you covered.