Giovana Barbieri

Giovana Barbieri has extensive work experience in the marketing and branding field. Giovana began their career in 2012 as a Designer at KNS. In the same year, they took on a role as an Assistente de Arte at FCB Global. In 2013, they were a Marketing Coordinator at Via Star Tapetes. From 2015-2017, they were a Marketing Specialist at ASSIST CARD. From 2019-2021, they have held multiple roles including Senior Branding Analyst at Grupo ZAP, Branding and Product Marketing Specialist at Donus, Product Marketing Manager at linte_, and Product Marketing Manager and Branding Manager at Pipo Saúde. In each of these roles, they have been responsible for market research, product positioning and message, sales enablement materials, Go-to-Market strategies, and product acquisition.

Giovana Barbieri's education history includes obtaining a Bachelor's degree in Comunicação Social from ESPM Escola Superior de Propaganda e Marketing in 2008, a Post Graduate from University School of Design and Engineering of Barcelona in 2011, a Master of Business Administration (MBA) in Marketing from FGV - Fundação Getulio Vargas in 2014, and a certification as a Certified Activator of Competitive Intelligence from Crayon in 2022.