Sara Mason

Sara Mason has a diverse range of work experience in various roles. Sara started their career as a Research Assistant at Lehigh University in 2015, where they provided support in research projects. In 2016, they worked as a Paid Social Intern at MEC, assisting with the implementation and data collection of paid social media ads for IKEA.

In 2017, Sara joined Simone & Associates as a Recruitment Intern, where they conducted research and contacted potential candidates for employment opportunities. Sara then moved to Brand Networks and held multiple roles, starting as a Junior Analyst in Media Services, implementing and analyzing paid social media ads. Sara subsequently advanced to the role of Analyst, where they focused on driving positive returns for L'Oréal eCommerce brands and performed in-depth reporting. Finally, as a Senior Analyst, Sara trained new employees, supported the Director during meetings, and continued media planning and reporting tasks.

Sara joined Precisely in 2022 as a Customer Success Manager, where they provided support to customers and ensured their success. Sara later transitioned to the role of Product Manager. Currently, they are working at PlaceIQ as a Product Manager, responsible for managing client relationships, collaborating with cross-functional teams, and recommending targeting and measurement solutions to clients.

Overall, Sara has gained expertise in client success, product management, data analysis, media planning, and campaign optimization throughout their career.

Sara Mason has a Bachelor of Arts (B.A.) degree in Cognitive Science from Lehigh University. Prior to attending Lehigh University, Sara also had education at Mamaroneck High School. In addition to their formal education, Sara has obtained certifications in Snapchat Advertising Core Competencies from Snap Inc. in December 2018 and Snapchat Advertising Essentials from Snap Inc. in August 2020.