Plaid Enterprises
Tracy Lanier has had a diverse work experience in sales, primarily in the art and crafting industry. Tracy started their career at Zeno Systems as a Sales Rep in 1984 and worked there until 1986. Tracy then joined Chartpak as an Account Manager, where they stayed until 1990. Tracy then moved on to Binney and Smith (Crayola) and Crayola, where they served as a National Account Manager from 1990 to 1995. In 2013, Tracy joined Plaid Enterprises as the Chief Selling Officer/Senior Vice President Global Sales, and later transitioned to the role of Vice President, Global Sales, where they worked until December 2021.
Tracy Lanier attended the University of Central Missouri from 1980 to 1985. During this time, they pursued a Bachelor of Science degree in Public Relations and Marketing.
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Plaid Enterprises
Plaid Enterprises, Inc., is one of the world's largest, most diverse manufacturers of creative do-it-yourself products. Our product innovation and dedication to the ever-changing needs of consumers have made the Plaid family of products among the most recognized and desired brands worldwide.