Margaret Yu

Principal, Marketing Operations at Howl

Margaret Yu's work experience includes roles in various companies and industries. In 2022, they worked as the Principal of Brand Partnerships at Howl, a platform for creators and brands to collaborate effectively. Prior to that, from 2020 to 2022, they held positions at Bliss Point Media, serving as the Vice President of Client Strategy & Analytics and later as the Director of Client Strategy & Analytics. From 2019 to 2019, they worked at Side, focusing on Marketplace Product Strategy. In 2018, they were involved in Digital Marketing Strategy at ZipRecruiter and Marketing & Brand Development at Scratch Financial. Margaret also has experience in Product Marketing roles at Tillys, Vans a Division of VF Outdoor, and Ross Stores, Inc. Earlier in their career, from 2009 to 2011, they worked as a Sales Manager at Southwestern Company.

Margaret Yu completed their Bachelor of Science degree in Psychobiology at UCLA from 2007 to 2012. In 2009 to 2010, they also attended the University of Granada, though the degree name and field of study are unspecified. More recently, from 2017 to 2019, Margaret pursued a Master of Business Administration (MBA) degree from the UCLA Anderson School of Management.

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Los Angeles, United States

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Howl

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Both creators and brands have the same goal—but for too long they’ve had a dysfunctional relationship. That’s where Howl comes in: Howl is a new marketplace designed for creators and brands who crave more collaborative tools. Our tools were designed for humans who know that scale and growth come from building businesses together. Howl prioritizes transparency, making it easy, reliable, and motivating to earn even more. That’s what makes Howl the home planet for creator-led growth.