Planet Reimagined
Jeff Cruz is an accomplished advertising and creative professional with extensive experience across various prominent organizations. Currently serving as Executive Vice President and Chief Creative Officer at MRM since April 2016, Jeff has been tasked with elevating the creative output and talent within the company. In addition, Jeff holds a position as an Executive Board Member for Planet Reimagined, a social impact venture addressing pressing global issues. Previously, Jeff played significant roles at the Adcraft Club of Detroit, where responsibilities included serving as Recording Secretary and Chairman of the D Show. Jeff’s career also includes impactful positions at VSA Partners and Leo Burnett Detroit, where leadership and creativity flourished. Educationally, Jeff holds a Bachelor of Science degree in Advertising from Arizona State University.
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Planet Reimagined
Planet Reimagined is a thought and action tank, pursuing a self-produced collection of sustainability initiatives. With the 17 Sustainable Development Goals (SDGs) as a framework, Planet Reimagined collaborates with individuals, businesses, nonprofits, academics, and creators to increase awareness, activism, and action in the intersectional sustainability space. Creative problem solving is the backbone of the organization; Planet Reimagined works across sectors and across genres, fostering an interdisciplinary approach to sustainable development. Current work streams include a podcast, a research and campaign fellowship, and an incentive based advertising initiative.