Leslie León is an experienced marketing professional with a focus on growth marketing and analytics, currently serving as a Marketing Strategy Manager at Grupo Planeta since July 2024. Previous roles include involvement in growth marketing initiatives at Gen/D and BeChained, where Leslie concentrated on developing marketing strategies for B2B and digital campaigns. An extensive background at Grupo Planeta spanned multiple positions, including Marketing & Business Product Manager and International Marketing & Business Development Manager, highlighting expertise in digital strategy, consumer analysis, and international corporate relations. Education includes a Data Analyst and CRO certification from Gen/D, a Digital Marketing Professional Certificate from Wharton Online, and several MBA qualifications, complementing a strong foundation in business administration.
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