Justin Lokitz

Justin Lokitz is a highly experienced professional with a diverse background. Justin currently serves as the Chief Executive Officer at Plantfully Systems, where they are responsible for developing plant-based supplements to enhance physical and mental performance. Justin is also a Professor & Chair of the MBA in Design Strategy Program at California College of the Arts, where they teach courses on design-led innovation and acts as the Acting Chair of the DMBA program.

Justin serves as a Strategic Advisor at Hatchet Ventures, a community-led advisory network that supports underestimated founders in building sustainable businesses. Additionally, Justin is a Partner & CTO at Formation Creative Music, a company focused on providing innovative music solutions.

In their role as a Strategic Advisor and Board Member at Vansmith, Justin helps shape the future of the company, which aims to empower individuals seeking adventure and freedom. Justin is also a Board Member at SOCIAL GOOD LABS, a nonprofit organization that supports other nonprofits and mission-driven startups in making a positive impact.

Justin's passion for creating change is evident through their involvement as an Advisory Board Member at Catalyst Constellations, an organization dedicated to educating and connecting individuals who strive to make a significant impact. Justin also serves as an Advisor at Berkeley SkyDeck, a startup accelerator.

As an accomplished author, Justin has published the book "Design a Better Business: New Tools, Skills, and Mindset for Strategy and Innovation". The book provides practical guidance on the design journey and includes a comprehensive set of tools and skills for harnessing opportunities and building successful businesses.

Prior to their current roles, Justin worked as a Strategy Designer & Managing Director at Business Models Inc., where they helped organizations of all sizes explore and implement innovative business models.

Overall, Justin Lokitz's extensive work experience reflects their expertise in business strategy, innovation, and entrepreneurship. Justin is committed to driving positive change and empowering individuals and organizations to achieve their goals.

Justin Lokitz completed their Bachelor of Arts (BA) degree in Geography and Environmental Studies from UC Santa Barbara between 1992 and 1996. Justin later pursued a Certificate in Java Development from the University of California, Berkeley from 2002 to 2003. In 2014, Lokitz obtained a Master of Business Administration (M.B.A.) degree with a focus on Design Strategy from the California College of the Arts, where they studied between 2012 and 2014.