Jim Prendergast

Jim Prendergast is an accomplished sports executive with extensive experience in sales, business development, and management within the sports industry. Currently serving as Vice President and General Manager of BIG EAST Conference Sports Properties at Playfly Sports since March 2021, Jim previously held the same title at FOX Sports from 2018 to March 2021. Other notable positions include Senior Director of Business Development at FOX Sports, Director of Sales at NBC Sports Ventures, and various leadership roles at NASCAR, PSP Sports, and The Sporting News. Jim began his career in sports marketing with NBC Sports Group and holds a degree from St. Bonaventure University.