PlayOn! Sports
B.J. Pilling has a diverse work experience spanning various leadership roles in the sports and digital industries. B.J. began their career at IMG as an Account Executive at UAB and later served as the Interim General Manager at Elon. Pilling then joined Huddle, Inc. as the Vice President of Product Development and subsequently became the Executive Vice President of Digital, a role they held for eight years. During their tenure at Huddle, Inc., they oversaw the digital division and played a key role in its growth and success. Pilling then moved to GoFan, where they served as the Vice President of Digital and played a crucial part in the launch and growth of the platform. B.J. later became the CEO of GoFan before joining PlayOn! Sports as the President in 2022. Throughout their career, Pilling has demonstrated strong leadership skills and expertise in product management, sales management, and marketing strategies.
B.J. Pilling completed a Bachelor of Science degree at Central College from 2005 to 2009. Afterward, from 2009 to 2010, they pursued a Master of Science degree at Georgia State University.
PlayOn! Sports
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PlayOn! Sports is the nation’s premier high school sports media company. We are the largest rights holder, producer, and aggregator of high school sports events distributed across television, the Internet, and mobile devices. By combining State Athletic Association postseason content with the regular season events of member schools, PlayOn! Sportsprovides viewers the most comprehensive high school sports content available and marketers with a unique multi-media platform solution to reach teens, young adults and families. PlayOn! Sports is headquartered in Atlanta, Ga., with offices in the Midwest and California.