Playtika
Anat Kanterewicz is a seasoned marketing professional with extensive experience in brand management and digital marketing. Currently serving as Senior Global Brand Manager at Playtika since June 2022, Anat previously held the position of Senior Marketing Manager at Yandex and led marketing efforts as Head of Marketing at Verifone, where responsibilities included generating online campaigns across multiple regions and enhancing customer experiences. Prior experience includes serving as Brand Manager at jafora-tabori, where brand strategy and marketing initiatives were developed, and as Account Executive at McCann - Erickson, managing client advertising activities and budgets. Anat holds an MBA in Marketing from The College of Management Academic Studies and a BA in Marketing from Reichman University.
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Playtika
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For a decade Playtika has been a pioneer in the games industry with more than 34 million monthly active users across a portfolio of casual games titles.