PlowShare Group
Tyler R. is a media professional with a solid background in digital media planning and operations. Currently serving as Media Supervisor and Lead Media Buyer at PlowShare Group since January 2023, Tyler previously held the position of Digital Media Planner at Rising Tide Interactive, where responsibilities included building and managing multi-channel campaigns and tracking media expenditures. Prior experience includes a role as Digital Marketing & Operations Manager at BTM, along with positions as a Medical Laboratory Technician at the U.S. Department of Veterans Affairs and Phlebotomist at the American Red Cross. Tyler also has experience in retail as a Sales Supervisor at Charlotte Russe. Tyler holds a Bachelor of Science degree from the University at Albany.
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PlowShare Group
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Founded in 1994, the PlowShare Group is in the business of delivering social good outcomes. Our mission is to deliver those results and use them as a force in building trust between our country’s core institutions and the people that they serve. We do this by delivering messages of credibility and humanity to those in the most need of them within environments and entities that share in those values and are trustworthy. We deliver more than $1 billion in free, donated media annually to our clients through the distribution of Public Service Announcement (PSA) advertising. PlowShare also utilizes innovative media outreach strategies to develop custom programs tailored to each client’s goals, objectives and budgets. Furthermore, PlowShare has developed a number of exclusive media partnerships, as well as a Paid/Pro Bono hybrid model, which provides media placement control during periods where targeted visibility is required.