Michael Fortier

National Advocacy Manager at PMA Canada

Michael Fortier currently serves as the Director of Brand Development for Canada at Tequila Tromba, a position held since May 2023. Prior to this role, Michael was the National Advocacy Manager at PMA Canada, overseeing the Brown-Forman Advocacy and Engagement Manager team across the country, and previously held the Senior Advocacy and Engagement Manager title at the same organization, focusing on experiential marketing for brands such as Woodford Reserve Bourbon and Herradura Tequila. Michael's earlier experience includes roles as Senior Advocacy and Engagement Manager at Hive Strategic Marketing Inc., National Brand Ambassador at PMA Canada, Assistant General Manager at El Rey, and Bar Manager at Bar Raval. Michael holds a Bachelor of Arts with Honours, double majoring in Political Science and Global Studies from Wilfrid Laurier University, completed in 2008.

Location

Toronto, Canada

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PMA Canada

PMA Canada is a Canadian National Agency that takes great pride in the sales, marketing and distribution of many of the world's premium spirits and wine brands. Some of these brands include Grant’s Whisky , Glenfiddich Single Malt Scotch, Jagermeister, Gibson’s Finest Canadian Whisky, Donini, Lamberti, Two Oceans Wines, Wyborowa & Luksusowa Vodka, Sailor Jerry Rum, and Amarula Cream Liqueur.


Headquarters

Oakville, Canada

Employees

51-200

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