Charlie Spinner

Product Marketing Manager at The Pokémon Company International

Charlie Spinner has extensive experience in digital marketing and media planning. They started their career as an Assistant Media Planner at SapientRazorfish, working with clients such as Kellogg's. They then moved on to Starcom, where they served as a Digital Media Associate, specifically working with Kellogg's. Charlie then worked at GLO Gaming as a Midwest Account Executive before joining DigitasLBi_US as a Media Planner for Whirlpool Corp.

Charlie later joined SapientRazorfish again, this time as a Media Planner for Hulu. They then transitioned to Amazon, first as a Marketing Specialist for the Appstore - Fire TV, where they implemented strategies that significantly increased revenue. Charlie later became a Marketing Manager for Social Advertising - Echo Devices and Alexa Skills at Amazon, taking responsibility for managing advertising campaigns and achieving sales goals.

Following their time at Amazon, Charlie became the Manager of Digital Marketing at Tableau Software, overseeing a team and leading various campaigns to generate brand awareness and drive lead generation. They successfully scaled the company's global lead nurture program and contributed to the growth of the team.

Charlie continued their career at Twitch as a Media Manager, focusing on advertising and supporting the launch of paid social, paid search, and display advertising. During this role, they achieved significant revenue growth and collaborated closely with the Commerce marketing team to align digital objectives with business goals.

Most recently, Charlie joined TikTok as a Digital Marketing Manager, where they played a crucial role in increasing the number of key accounts represented in B2B marketing and driving a significant increase in LinkedIn followers. They also collaborated with cross-departmental teams to develop high-performing content and optimize social post scheduling.

Currently, Charlie is working at The Pokémon Company International as a Product Marketing Manager.

Charlie Spinner attended William Fremd High School from 2003 to 2007. After completing high school, Charlie went on to pursue a Bachelor of Science degree in Marketing from DePaul University, which was obtained from 2007 to 2011.

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Timeline

  • Product Marketing Manager

    December, 2022 - present