Meenakshi Bhardwaj

Meenakshi Bhardwaj is a seasoned professional in web performance management with extensive experience in affiliate marketing. Currently serving as Manager - Web Performance at POKKT since August 2022, Meenakshi monitors affiliate activity to enhance revenue generation and supports productization initiatives. Prior to this role, Meenakshi held positions as Assistant Manager and Senior Executive at Optimise from December 2019 to August 2022, where responsibilities included managing publisher funnels, leading projects, and defining campaign KPIs. Meenakshi began a professional career at Addtitans Digital Pvt Ltd as a Delivery Executive and Trainee, and started with DigiBounty as a Trainee-Affiliate. Meenakshi holds a Bachelor's degree in Business/Commerce from CCS University, completed in 2018.