Holly Matson Spaeth

Holly Matson Spaeth, MBA, has a diverse range of work experience in various marketing and leadership roles. From 2004 to 2005, they served as the President of Alpha Omicron Pi Fraternity. In 2005, they worked as a Talent Resources Intern at Fallon Worldwide and also served as a Business Communications Teaching Assistant at the University of Minnesota - Carlson School of Management.

In 2006, Holly joined Target as an Executive Team Leader. Holly then worked as an Online Visibility Specialist at Risdall Marketing Group from 2007 to 2008. Following this, they joined Geary Interactive as an Organic Media Planner, specializing in SEO and social media marketing.

From 2009 to 2010, Holly worked as an Online Marketing Manager at Risdall Marketing Group. Holly then joined Bolin Marketing as a Digital Marketing Manager from 2010 to 2011, followed by the role of Senior Manager of Community Strategy from 2011 to 2012.

In 2012, Holly joined Polaris Inc. and has held several positions since then, including Interactive Marketing Communications Manager, Supervisor of Marketing Communications - Social, Manager of Interactive Media and Content, Director of Digital Marketing, and the most recent role as Director of Corporate Branding and Partnerships. In their current role, they are responsible for leading digital marketing efforts, managing brand partnerships, and overseeing the team responsible for social media, email marketing, SEO, video and photo production, and digital strategy.

Alongside their professional roles, Holly also dedicated their time to volunteer work. From 2014 to 2017, they served as Co-Director of MIMA Summit at the Minnesota Interactive Marketing Association, where they contributed to the development and execution of a major digital marketing event.

Overall, Holly Matson Spaeth's extensive work experience showcases their expertise in digital marketing, branding, and partnership management.

Holly Matson Spaeth completed their Master of Business Administration (MBA) degree from the University of St. Thomas - Opus College of Business between 2017 and 2019. Prior to their MBA, they obtained a Bachelor of Science in Business (BSB) degree from the University of Minnesota - Carlson School of Management. Their undergraduate studies, which took place from 2002 to 2006, focused on Marketing and Entrepreneurial Studies.