Joe Hayes

Joe Hayes has worked in the media and publishing industry for over 20 years. Joe is currently the Chief Commercial Officer, Media & Business Services at Polaris I/O. Previously, they were the Publishing Director at SRDS - Powered by Adwanted from April 2020 to September 2020. Prior to that, Joe was the Chief Commercial Officer at SRDS - Kantar Media (WPP Company) from January 2009 to March 2020, where they directed the successful transition of the company from 100% print to a digitally-focused data and marketing services business. Joe also contributed to the development and launch of an online media planning platform which obtained more than 10,000 paid agency / marketer subscribers and media advertising of $12 million annually. In addition, Joe launched the inaugural live event series for industry media buyers and sellers, establishing a corporate partnership with CBS and generating more than $1 million in sponsorship revenue during the five-year period. Before joining SRDS, Joe was the Vice President Publishing at SRDS - a Nielsen Company from April 2000 to December 2008.

Joe Hayes attended State University of New York College at Cortland and Garden City High School.

Their manager is Dave Irwin, Founder & Chief Executive Officer. They are on a team with Phil Cederstrom - Chief Technology Officer, Scott Santucci - Commercial Innovation Officer, and Tim Rawls - Chief Design Officer.