Lies Eeckman

Lies Eeckman serves as the Managing Director at Polestar since February 2020, bringing extensive experience in marketing and brand management from previous roles, including Marketing Director for Belux at BMW Group from May 2018 to October 2019 and Marketing Director for Benelux at Continental Foods from November 2015 to May 2018. Prior to these positions, Lies held various marketing and managerial roles at Alken-Maes from 2005 to September 2015, including Marketing Director and Business Unit Manager for Global Premium Brands. Lies began a career at Nestle Waters as Brand Manager and Key Account Manager from 2001 to 2005. Education includes ongoing studies at IMD since 2014, a postgraduate degree in marketing management from HUB-EHSAL, and a Bachelor of Business Administration in marketing from Thomas More University of Applied Sciences.