Eden Smith

Eden Smith is a highly experienced professional in UX and digital design, currently serving as Senior Vice President at Ralph Lauren since June 2019, following a progression from Vice President in the same field. Prior experience includes a significant tenure at Burberry from June 2010 to May 2019, where roles ranged from Senior Digital Design Manager to Digital Designer. Earlier career stages involved working as a Digital Designer at SJ Interact and as a CAD Designer at Scott Wilson (now part of URS Corporation). Educational qualifications include a Bachelor of Science degree in Virtual Product Design from Brunel University London, obtained between 2005 and 2009.