Silvia Jimenez

Silvia Jimenez is an accomplished marketing professional with extensive experience in wholesale omnichannel marketing, particularly in the EMEA region. Currently serving as the Senior Marketing Manager for Wholesale Omnichannel at Ralph Lauren since January 2015, Silvia has significantly expanded marketing strategies to include both digital and brick-and-mortar initiatives in the DACH region. Prior roles include Digital Networks Product Manager at CaixaBank and Social Media Manager at Havas Sports & Entertainment. With a solid foundation in digital and social media strategy from previous positions at Archibald Ingall Stretton and Contrapunto Barcelona, Silvia has honed expertise in brand reputation, community management, and online marketing. Educational qualifications include a degree in Advertising & PR from Universitat Autònoma de Barcelona and a postgraduate program in Social Media & Community Management from OBS Business School, complemented by a WSET Level 2 certification.