POM Amsterdam
Jacobien Kool has diverse work experience in marketing and eCommerce roles. Jacobien is currently the Head of Marketing & eCommerce at POM Amsterdam BV, where they have been working since March 2022. Prior to this, they served as the Marketing & eCommerce Manager from January 2020 to March 2022 and as the Marketing Manager from January 2019 to January 2020.
Before joining POM Amsterdam BV, Jacobien worked as an Interim Category Manager Optical at GrandVision Benelux from June 2018 to December 2018. Jacobien also held the position of Interim Go to Market Manager - Consumer Mobile at Tele2 Nederland from April 2017 to September 2017, where their responsibilities included maintaining product and campaign roadmaps, defining go-to-market plans, and coordinating with internal stakeholders.
Jacobien's earlier experience includes various roles at TomTom, such as Global Trade Marketing Manager for the Sports category, Interim Product Marketing Manager for Motorcycle navigation, and Global Trade Marketing Manager for Car navigation. Jacobien was also a Trade Marketeer for the Benelux region and a PR Officer responsible for activities in the Netherlands and Belgium. Additionally, they have experience as an Events Specialist and Internal Communications Executive.
Overall, Jacobien Kool has a strong background in marketing, eCommerce, trade marketing, and sales, with expertise in product marketing, online marketing, and project management.
Jacobien Kool completed their Bachelor's and Master's degree in International Relations from Utrecht University from 2002 to 2007. In 2011 to 2012, they pursued a marketing management course in NIMA and obtained a NIMA B - Marketing Manager level 6 certification. Prior to that, they received their VWO diploma from Vrijzinnig Christelijk Lyceum in 2001, where they studied subjects such as History, Geography, French, English, Dutch, Maths A, and Economics 2 from 1998 to 2001.
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POM Amsterdam
Since 2011, the founding sisters behind the POM Amsterdam label, Liesbeth and Violet Lotgering, have been designing high-quality scarves and clothing. Colourful, outspoken fashion in which women feel beautiful and strong. Garments that encourage women to unlock their unique femininity and to not hold back in expressing themselves to the fullest. Each print tells a captivating story, brought to live through Violet and her team’s hand-painted artistry at our studio based in Amsterdam. The collections showcase elegant and feminine styles, characterised by contrasting colours, pronounced prints and the use of natural and sustainable fabrics. With globally 800+ points of sale and showrooms across 15 countries, POM Amsterdam has grown into a renowned contemporary international fashion brand with a unique signature. POM Amsterdam brings a wholesale- and online fashion concept, where new drops are released every eight weeks, keeping women at the forefront of style and creativity. DARE TO BE COLOURFUL