Chengkun Li

Chengkun (Karen) Li is an experienced innovation manager currently working at Porsche (China) Motors Ltd since January 2021, focusing on new business and partnerships. Prior to this role, Chengkun served as the Deputy Director of Corporate Innovation Consulting at cyzone.cn, where responsibilities included leading a team of project managers and consultants to enhance project delivery quality and client relationships. Chengkun has a solid background in business development, having managed a team at Xiaofanzhuo 小饭桌, and co-founded Loong Wine Trading Limited, overseeing e-commerce operations. Additionally, experience at Caijing Magazine included roles ranging from Consultant to Director of Digital Advertising & Marketing, where Chengkun significantly exceeded sales targets. Chengkun's education includes an MBA from EDHEC Business School and a Bachelor’s Degree in Public Relations from Beijing Institute of Fashion Technology.