Alena van Den Broek

Alena van den Broek is a seasoned communications professional with extensive experience in public relations, communications strategy, event management, and project management. Currently serving as a Senior Communicatieadviseur at Portaal, Alena focuses on internal and external communications and media relations for the Leiden region. Alena has additionally worked as a Freelance PR & Communications Specialist since December 2017, collaborating with various clients such as Stoov and Qlusjesman. Previous roles include communications advisor positions at Hogeschool Inholland, managing the launch of new programs, and Associate Director roles at Way To Blue, where Alena was involved in client acquisition and campaign development. Alena holds a Bachelor's degree in Communication and Media from Inholland University and has pursued various educational qualifications in law and criminology.