Slaton Carter

Head Of Growth Marketing at Portfolia

Slaton Carter is an accomplished marketing professional with extensive experience in growth marketing and performance marketing. Currently serving as the Head of Growth Marketing at Portfolia since August 2025, Slaton previously held the position of VP of Performance Marketing at Ahara Corporation from April 2023 to August 2025, where responsibilities included acquisition and retention strategies. Slaton has also contributed as a Marketing Consultant at Yardzen, focusing on ad optimization and lifecycle marketing, and served as Vice President of Marketing at Carewell, managing growth strategies and channel optimization. Notably, Slaton spent nearly a decade at The RealReal, beginning as Senior Director of Marketing, where expertise in acquisition and media management was developed. Early career roles include Senior Marketing Manager at Linden Lab and Global Marketing Manager and Coordinator at Whole Foods Market, demonstrating proficiency in digital marketing, community engagement, and strategic partnerships. Slaton holds a Bachelor of Business Administration in Finance from Texas McCombs School of Business.

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