Serena H.

Serena H. is an experienced Application Administrator for Salesforce Marketing Cloud at Portland General Electric since July 2021. Additionally, Serena H. has operated as a Marketing and Strategy Consultant since 2010, providing business consulting services focused on B2B marketing project management, marketing automation, go-to-market strategies, demand generation, and industry market research. Notable marketing automation projects have been undertaken with organizations such as Daimler Trucks NA, NRG Home Solar, United Rentals, and Dreambox Learning. Serena H. holds an MBA from Pepperdine Graziadio Business School and a B.S. in Management and Human Resources from California State Polytechnic University-Pomona.