PosiGen
Lindsay Bachman is a seasoned marketing professional with extensive experience in brand management and channel marketing across various sectors, particularly in renewable energy and energy efficiency. Currently serving as Senior Brand Manager for Channel Marketing at PosiGen, Lindsay oversees internal and external communications to support channel growth strategies. Previous roles include Director of Channel Marketing at Pearl Certification, where Lindsay managed partnerships and contributed to the certification of nearly 200,000 homes, and Director of Marketing and Communications at the Building Performance Association, leading digital marketing strategies. Lindsay also has a strong background in content strategy and marketing consulting, with educational credentials including a Master's Degree from Georgetown University in Public Relations and Corporate Communication and a Bachelor’s Degree from Geneva College in Human Resources Management.
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PosiGen
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PosiGen is more than an energy enterprise. We are on a mission to help families take control of their energy costs and take back their financial freedom. Before we came along, solar panels were only available to the wealthy. We noticed that the people who needed to save money the most couldn’t afford them. We changed all of that by creating a brand new financial model and it worked!