Alicia Prats has a diverse work experience in the field of digital marketing. Alicia'smost recent role was as a Digital Marketing Manager at Pow, where they were responsible for coordinating the digital marketing team, planning investment strategies based on sales objectives, and tracking and reporting on metrics. Prior to that, they worked at Nubiral as a Digital Marketing Specialist, where they designed and developed digital strategies and campaigns, and as a Digital Marketing Analyst, where they planned and monitored digital campaigns and generated and managed digital content. Alicia also has experience as an Analyst of Marketing at PEISA, where they designed and implemented digital campaigns and developed and implemented marketing plans. Before that, they worked as a Responsible for E-commerce at Wassarette Online, where they conducted marketing campaigns and implemented customer retention strategies. Alicia'searlier experience includes working as a Sales Representative at WEUSA, where they provided comprehensive sales and advisory services for exchange programs and conducted interviews in English.
Alicia Prats completed their education history as follows:
- From 2017 to 2018, Alicia Prats attended the University of Buenos Aires, where they obtained a degree in Especialista en Dirección Estratégica de Marketing.
- From 2008 to 2015, they studied at the Universidad Nacional de Cuyo and received a degree in Diseñadora Industrial de Productos.
- In 2012 and 2013, Alicia Prats attended the Universidad Nacional de Cuyo and focused their studies on the field of Traductorado de Inglés.
In addition to their formal education, Alicia Prats has pursued various certifications:
- In September 2021, they obtained a certification in Publicidad Avanzada from Coderhouse.
- In August 2020, they received a certification in SEO - Posicionamiento en Google, also from Coderhouse.
- In May 2020, Alicia Prats obtained a certification in Google Ads from Grow Escuela de Internet.
- In July 2019, they completed a certification in Facebook e Instagram Ads from AdSchool.
- In November 2018, Alicia Prats obtained a certification in Fijación de Precios from the Universidad de Buenos Aires.
- In July 2018, they received a certification in Trade Marketing, also from the Universidad de Buenos Aires.
- In February 2017, Alicia Prats pursued a certification in eCommerce - Venta online y Comercio Electrónico from UTN Buenos Aires.
- Alicia also holds a Google Ads Apps Certification from Skillshop, which they obtained in January 2023.
October, 2021 - present