Samantha Kress

Samantha Kress is a seasoned marketing professional with extensive experience in various leadership roles, currently serving as the Senior Vice President of Activation at Power Digital Marketing since August 2015. Samantha manages senior leadership across multiple departments including Earned Media, Owned Media, and Performance Media while driving strategies for client growth and retention as an executive sponsor for multi-channel marketing accounts. Previous positions at Power Digital include Vice President and Director of PR & Influencer Marketing, where Samantha led teams, developed integrated marketing campaigns, and executed successful influencer strategies for numerous high-profile clients. Earlier career experience includes roles in public relations and marketing at SpearHall Advertising & PR and Five Marketing & Management. Samantha holds a Bachelor of Arts degree in Public Relations from San Diego State University.