PowerPlay NYC, Inc.
Taireek Simms is a seasoned marketing professional with extensive experience in global marketing and brand management. Currently serving as the Senior Manager of Global Marketing at L'Oréal and a board member at PowerPlay NYC, Inc., Taireek has a proven track record in driving brand equity and future growth through innovation and market research. Previous roles include Innovation Planner and Marketing Coordinator at Avon, where responsibilities encompassed managing new product development and analyzing brand data. Taireek also gained valuable experience as Social Media Manager at Harlem School of the Arts and as a Merchandiser at Wawa, Inc., demonstrating strong operational and strategic skills. Taireek holds a Bachelor of Arts in Political Science from Clark Atlanta University and continues to expand knowledge through ongoing education at General Assembly.
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PowerPlay NYC, Inc.
PowerPlay is helping girls grow physically, emotionally, and academically stronger. The organization was started when its founder convened a group of women who believed that the health benefits and lessons of sports could benefit girls.