Pragmatic Institute (formerly Pragmatic Marketing) helps companies build and marketing products people actually buy. It is the industry standard in technology product management, product marketing, training and education. 

Consulting

Pragmatic Marketing

Pragmatic Marketing's headquarters in Scottsdale, AZ, United States

Becky Stensberg

Matt Wilkinson

John Jordan Haushalter

Ellen Grogan

Rebecca Kalogeris

Kelly Schott

Muhammad Zahid

Michael Li

Kameryn B.

Nathalie Maldonado

Jeff Morris

Ed. D. Erica Sutula

Don Fox

Nicole Lindquist

Holly Phillips

Jill Menninger

Lisa B.

The Marketing and Community Engagement team at Pragmatic Institute is responsible for promoting the company's training and educational offerings while fostering a vibrant community of product management and marketing professionals. This team develops and executes marketing strategies, manages online and in-person events, coordinates community programs, and drives engagement through targeted email and paid media campaigns, all aimed at enhancing brand presence and customer connection.

Marketing and Community Engagement

The Sales and Instruction team at Pragmatic Marketing is responsible for driving revenue through effective sales strategies while delivering high-quality training and education to clients. This team collaborates to promote Pragmatic Institute's product management and marketing courses, ensuring that both sales and instructional approaches align to enhance customer understanding and success in applying industry standards.

Sales and Instruction

The Leadership Team at Pragmatic Marketing is responsible for setting the strategic vision and direction of the company, ensuring alignment across all departments. This team collaborates on high-level decisions related to product development, marketing strategies, and operational efficiency, while overseeing financial performance and data-driven initiatives. By leveraging their diverse expertise, they drive innovation and guide the company in delivering effective solutions that meet market demands.

Leadership Team

The Product Development team at Pragmatic Marketing focuses on creating and refining innovative product solutions that meet market demands and enhance customer satisfaction. With expertise in product management and instructional design, the team collaborates closely to ensure that products are not only well-developed but also effectively marketed and aligned with industry standards, facilitating training and education for clients in the technology sector.

Product Development

The Data Management and Support team at Pragmatic Marketing focuses on ensuring the integrity and accessibility of data across the organization. This team leverages data analysis to drive strategic decisions, provides technical support for data-related applications, and maintains optimal network operations to support seamless data flow. Their work empowers other teams to make informed decisions, enhancing the overall efficiency and effectiveness of product management and marketing initiatives.

Pragmatic Marketing

Org chart

Teams

Marketing and Community Engagement

Sales and Instruction

Leadership Team

Product Development

Data Management and Support

Offices

Pragmatic Marketing

Org chart

Teams

Marketing and Community Engagement

Sales and Instruction

Leadership Team

Product Development

Data Management and Support

Offices

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