Alexander Haymann

Alexander Haymann is an experienced consultant specializing in digitalization and customer experience optimization, currently serving as a Senior Consultant at Pragmatica AG since August 2023. Previously, Alexander held the position of Senior Consultant für Digitalisierung at 22nd - twentysecond and led various digitization projects at elaboratum suisse GmbH, focusing on behavioral design and UX conversion optimization. Alexander's career spans roles in digital marketing management at Swiss Re and Qontis AG, where Alexander developed customer journeys and managed significant marketing projects. Alexander began the career as a Redaktor at finews.ch, researching and writing news articles. Alexander holds a Master of Arts (M.A.) in Allgemeine Geschichte from the University of Zurich.