CHEIKH DIAW is an experienced professional in sales and account management, currently serving as a Key Account Manager for GROHE since April 2017. Based in Senegal, CHEIKH DIAW oversees brand development across multiple West African countries, including Gambia, Niger, and Mali. In addition to the role at GROHE, CHEIKH DIAW has been a Local Sales Manager at PRAMAC since August 2013, focusing on local sales development and team leadership. Previously, CHEIKH DIAW held the position of Responsable Commercial at JOKECOOL SA, specializing in the sales of air conditioning systems, and worked as a commercial representative for joke cool. Earlier experience includes managing the refrigeration and air conditioning department at Matforce from December 2007 to October 2012. CHEIKH DIAW holds a Master’s degree in International Business Marketing from Université Lille1, completed in 2011.
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