Praxis Consulting
Marcelo Rabinovich is a seasoned entrepreneur and marketing expert, currently serving as Co-Founder and Director at Emprender América since September 2023, focused on comprehensive training for business growth. In addition, Marcelo holds the position of Marketing Director at OCTOAPI Growing Digitally and is Co-Founder and Academic Director at Activar Ecosistema Emprendedor, both roles initiated in 2022. Marcelo co-founded Praxis Consulting in 2005, specializing in applying psychology to business for exceptional results. As a mentor for Endeavor since 2004, Marcelo supports high-impact entrepreneurs through commercial coaching and agile organization development. Marcelo also co-founded Retail Performance Latam in 2012 and has been a Columnist for Radio La Red's Medicos Consultores program since 2008. Marcelo's earlier ventures include serving as Executive Director at Sprintmarket and co-founding Wakeupturismo. Educational qualifications include a degree in Psychology from the University of Buenos Aires, a Master’s in Strategic Marketing from Universidad de Ciencias Empresariales y Sociales, and a Technical degree in Electronics from ORT.
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Praxis Consulting
Donde haya una empresa , una compañía o un emprendedor que se proponga concretar un sueño, cambiar la realidad o lograr un resultado, nosotros estaremos ahí para brindarle las mejores herramientas del mercado. Trabajamos con las empresas y los emprendedores para captar nuevos clientes, desarrollar los actuales y obtener referidos a partir de productos de alto valor percibido, experiencias memorables y un equipo motivado. Utilizamos la psicología para comprender mentes y cambiar comportamientos, el pensamiento lateral para romper modelos y generar innovaciones y el coaching para la implementación exitosa de las acciones.